Monday, June 24, 2013

Maruti Suzuki Launches Ritz @ BuzZ-Only Limited Edition Available

Auto-mobile industry is the backbone of any country's economy and it means a ton for the people as numerous of them get employment via it. India is considered to be a big market as far as automotive world is concerned. Several top most companies of the world have made India its most premium market regarding the sale of their vehicles. Currently, the automotive industry is going through its toughest phase as sales are immensely down and leading companies are not enjoying a good time.

This special edition of Maruti Ritz features Advanced Audio System with Blue-tooth & USB, Ritz Branded Art Leather Seat Cover, Assistance Rear Parking Sensor, Steering Wheel Cover, Bumper Protector, Stylish Door Sill Guards, Rear Parcel Tray, Stylish Body Graphics, Mud Flaps, 6 Speakers Door Visors, and Floor Mats. What else can, one demand for after the inclusion of all such exquisite features with a increase in price around Rs. 10000 – 12000. It is quite obvious by Maruti Ritz Pictures that exterior is all the same, nothing is done to tamper the look of the car.
Maruti Ritz
In order to overcome such unfavourable circumstances, various companies are coming up with several lucrative offers which include huge discounts, very low interest on easy monthly instalments (EMI), bulk of accessories, and a lot more to lure as many customers as they can. Maruti Suzuki India is the leading auto-maker of India and it has gathered immense reputation and faith in India among the people. Even, it is facing difficulties to match up its previous sales records in India as there is not a slightest signal of growth in the sales department of vehicles.
Hence, Maruti cars has decided to launch a limited edition version of its premium hatchback Ritz. In fact, within no time, it has done so. Yes, the maker has launched the special edition version of Ritz by the name Ritz @Buzz Limited Edition. Maruti Cars are regarded as the most superior and reliable ones rather than any other automotive vehicle and have dominated the Indian Auto Market for quite a long time. Maruti Ritz special edition is comprised with several extra features and accessories with a very minute hike in price.
Maruti Ritz
Mechanically too, its the same Maruti Ritz. All the additional features mentioned above are available with the top-end variants of Ritz and the difference in price of Top-end variant and base variant is not negligible as its quite high. Hence, for the sake of Rs. 10000 – 12000 an individual gets every amazing feature, enlisted for the top end variants. The Base variant of Maruti Ritz costs around Rs. 4.32 Lakhs whereas Maruti Ritz price of top-end variant is Rs. 6.33 Lakhs which is Maruti Ritz Zdi. And, after the revelation of this special edition and matching the features between the two models, one can surely quote that there is not much of a difference between the two.
Only time will tell how successful Maruti gets by launching it. Earlier, Maruti had also come up with special edition of its classic MUV, Ertiga's special edition in the name, “Feliz”. Recently, it also unveiled the special edition of its most sold hatchback Swift under the name of Maruti Swift Star Special Edition. This strategy of introducing the special edition vehicles for Swift and Ertiga paid very well for Maruti as there was improvement in the sales graph. Now lets hope for the same when Ritz @Buzz comes out in the Market. Recently we shared a story about Maruti Suzuki cars that, Three generation of Indian people's car.

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