Tuesday, January 10, 2012

New SUVs displayed at the 2012 Auto Expo

The big rollers have rolled up their sleeves for the show was here and so was the crowd. The huge spotlight in the Auto Expo was shining on the muscle players from a lot of companies – SUVs. It seems there is a huge fan following for SUVs in India. The major players like Ford, Renault, Maruti Suzuki, Renault and Mahindra and Mahindra have all showcased their tough looking sports utility vehicles this year. One of the most anticipated compact SUV, Ford EcoSport was launched this year which will be competing alongside another newbie Renault Duster considering their price range being under Rs 10 Lakh.

While on the other hand, Mahindra and Mahindra displayed four SangYong SUVs this year. It is expected that two of these newly launched power riders, Rexton and Korando E, will be hitting the Indian roads by the end of 2012. Coming to the Indian big gun, Maruti Suzuki launched its XA Alpha compact SUV concept vehicle at the exposition. It appears as though the heat in the SUV segment of the Indian car industry is expected to rise by quite a many degrees by the end of this year. Currently, few of the most popular SUVs in India include Mahindra Scorpio, Toyota Fortuner, Tata Safari, Mahindra Bolero and the BMW X1. With average spending on the increase in this country, the scenario is going to attract a lot bigger players also. With the launch the new SUVs, it appears that Indian automobile companies such as Mahindra, Maruti etc are all going to lock horns with firms such as Audi, BMW and Skoda.

Experts say that the rise in demand of SUVs is perhaps a sign that the domestic car market is coming of age. Managing executive officer for engineering at Maruti, IV Rao has said that their surveys have shown that there is a big gap in this segment and this is an area which has a potential of with growth. According to data from the Society of Indian Automobile Manufacturers ( SIAM)SUV sales rose by 11% in the eight months between April and November last year from a year earlier, while overall passenger car sales fell 4%.

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